WordPress websites that convert clicks into customers.
Fast, optimised and with lots of extras as standard.
Why choose us to create your bespoke WordPress website?
- Your website will reflect your personality and can include caricatures of you and your team members (see examples below).
- Using our experience in SEO we’ll make sure your site brings enquiries right from the start.
- We include lots of extras as standard including Meta Data, MailChimp sign up forms, Facebook Messenger Live Chat and monthly traffic reports.
- Visitors who complete your contact form will be automatically subscribed to your MailChimp account and sent a welcome email promoting your business by recognised and certified MailChimp experts.
- Before we start we’ll send you our list of key marketing questions to ask yourself so we both know who to appeal to.
- We’ll treat every page as a “landing page” as we believe every page should convert visitors to enquiries.
- Enticing “call-to-actions” will be added to encourage contact or email subscribers.
- Additional analytic software will be installed so we can track and attract visitors.
- Your site will load under three seconds, include one year’s fast and reliable hosting and an SSL certificate.
WordPress websites we’ve created
APi WordPress website
Google traffic (year to date)
- 85,338 clicks.
- 76,539 from organic search.
- 88% from organic search.
Solutions WordPress website
Google traffic (year to date)
- 28,573 clicks.
- 24,167 from organic search.
- 84.2% from organic search.
Safety Gas WordPress website
Google traffic (year to date)
- 4720 clicks.
- 2577 from organic search.
- 54.4% from organic search.
All Seasons WordPress website
Google traffic (year to date)
- 1822 clicks.
- 1373 from organic search.
- 72.7% from organic search.
Best in Show
Pay Monthly Bespoke WordPress Website Package (7 payments)- Bespoke custom-designed WordPress website (not an off-the-shelf template).
- Optimised to load under three seconds to help your SEO and UX (User Experience).
- Caricatures of you and your team members created to bring personality to your site (because people buy from faces).
- Six months of ongoing support, website updates and training.
- Keyword research, meta data added to every page and monthly traffic reports.
- Facebook Messenger Live Chat installation to turn browsers into enquiries.
- Marketing advice after you complete our key marketing questions to ask yourself document.
- Analysis including website visitor video recording and heat maps.
- Fast and secure hosting and an SSL Certificate (included for one year).
- MailChimp email sign up form creation and automatic welcome promotional email.
- Contact form creation using Gravity Forms (contacts will be subscribed to your MailChimp account).
- A thank you page which visitors are directed to once they complete your contact form.
*Initial payment required. £800 plus Vat then 6 monthly payments of £250 plus Vat.
Learn how to write website text
Learn how to write text for your website with our free marketing guide.
Also receive our free downloads which include our marketing questionnaire, SEO, social, email and Google My Business guides.
Why WordPress?
- Option to convert to eCommerce using WooCommerce.
- As future proof as a website system can be (most web designers work with WordPress).
- Want your site to do something a little different? There are hundreds of existing plug-ins available which will probably do what you need.
- Easy to customise, unlike many other CMS (Content Management System) platforms.
- Easy to update yourself without learning to code.
- Connects easily with MailChimp and many other email marketing platforms.
Website related technical terms explained…
Press the yellow toggle button to the right of each question for more details.
In alphabetical order.
Analysis
This involves looking at statistics of visitors and their journey through your website. This information should shape your SEO, website updates and changes. There are many types of software to help with this and a lot of them are free, for example, Google Analytics, Google Search Console and Hotjar.
Call to action
Also, known as a call to arms is a marketing term used to describe a reason for the potential customer to act, contact you, buy or subscribe.
CMS
Stands for Content Management System. This allows the website owner to update text, images and add new pages without the need to learn website coding.
Heat map
This is a graphic (usually a screenshot of your website page) which shows where visitors click, scroll or hesitate. These are key to identifying problems or helping you decide to change your website page layout to increase clicks or make it easier for the visitor to find what they need.
Hosting
Renting space on a computer server for your website. Usually charged on an annual basis. Faster hosting means better Google rankings and improved UX (User Experience). Most hosting is shared with other websites but you can have your own dedicated hosting (which can be much more expensive).
Gravity forms
A form building plug in for WordPress which allows you to create custom forms. This is a paid subscription service (but included with our websites and marketing packages).
Keyword research
This involves finding phrases that you would like your website to be found for. Popular programs to help do this are SE Ranking, Moz, Ubersuggest and Answer the Public.
Landing page
A term given to a website page where you are directing people to by email, social media or traditional marketing. It should be designed to convert as many visitors as possible for example email subscribers and event sign-ups. We believe all your pages should act as landing pages.
MailChimp
Originally just an email marketing service provider but now offering other services including direct mail, social advertising and more recently websites.
Meta Data
Consists of an HTML page title, keywords and description. Vital in attracting search engine traffic and click-throughs. If you search for something in Google and look at the results you will see the organic listings further down the page the top line is the page title and the text underneath is the meta description.
Organic search
Is a term given to searches using search engines which are not paid for.
Plug in
Describes a piece of software you can add to your website to perform a function it doesn’t already do. These vary in quality and as a general rule we wouldn’t recommend using too many as they can fail or if not updated leave your site more prone to hacking. Lots are free and some are paid. Some we couldn’t do without.
SSL
A Secure Sockets Layer certificate proves to website visitors that your website is safe to view and it enables an encrypted connection. You know a site has one when it displays as https and not http in your browser. A padlock is also shown before the https. Google’s Chrome browser will often show websites without one as not safe on the SERPs (search engine results pages).
Template
A ready-made theme design created by a web developer. These vary in quality and can be free or paid. Using one can cause problems if you decide you want to update your design or website functionality.
WooCommerce
A plug in which allows you to convert your WordPress site into an eCommerce website. Unless you are an experienced developer we wouldn’t recommend you attempt this.
WordPress
A CMS (Content Management System). Widely regarded as the industry standard.
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